value to clients rather than saying what you do as a practice, in order to achieve higher sales conversion and marginsUncover the true objections that prospects need answering in order to move forward with a sale Parag Prasad, London Business Coaching Parag Prasad, MD of London Business Coaching and certified ActionCOACH business coach, has coached more than 40 architecture practices to tangibly improve commercial performance and develop their teams. He’s been running seminars for 10 years and spoken about business skills in the profession at numerous RIBA events including Guerrilla Tactics and the Future Leaders programme, helping to deliver the goal of empowering architects to improve their business skills. Chris Williamson, RIBA Vice President International said the following about Parag Prasad: “When I was appointed the RIBA Ambassador for Business Skills in 2015 I knew Parag and his team could play a big part in delivering our ambitious vision for our profession. Numerous case studies and the RIBA Client Survey have stressed the importance of the measurable commercial improvements achieved when Architects learn business skills and are coached on their application by an experienced coach. Parag’s coaching has worked for Weston Williamson and London Business Coaching are an essential resource for our profession.” This series was recorded in November 2019 and the modules are available for on demand viewing. Please note that each on demand video will expire 3 hours after viewing commences and that there are no live interactions as part of this series. Please view the Terms and Conditions for more information. For more information on this course, or if there are no places available, please email us, or call +44(0)207 307 3848 to talk to a member of the team.Core Curriculum XX XX XX Duration:12 MonthsLocation: