The Big Switch: Rewiring the World, From Edison To Google by Nicholas Carr

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A hundred years ago, companies stopped producing their own power and plugged into the newly built electric grid. The cheap power pumped out by electricity providers not only change d how businesses operated but also brought the modern world into existence. Today a similar revolution is under way as companies dismantle their private computer systems and tap into rich services delivered over the Internet. Computing is turning into a utility. The shift is remaking the computer industry, bringing competitors like Google to the fore and threatening traditional stalwarts like Microsoft. The effects will reach further as cheap computing changes society as profoundly as cheap electricity did. In this lucid and compelling book Carr weaves together history, economics and technology to explain the 'big switch'. This 2009 Norton Paperback is in good condition. ISBN: 9780393333947 SKU: 1478326 Note: Any image shown is from a stock photo and is not the actual book. Show more