Strategic Management: a Cross-Functional Approach by Stephen J. Porth

Book Haven Verified independent store

→

For undergraduate/graduate-level courses in Strategic Management and Business Policy. This first-of-its-kind text offers students a cross-functional perspective on strategic manage ment-emphasizing strategic concepts and tools from the fields of finance, accounting, international business, information systems, and marketing. It shows students that successful strategic management requires an ability to see the organization as a whole, and demonstrates how different departments interact and depend on one another to survive in today's business world. This 2003 Prentice Hall Paperback is in good condition. Annotated with highlighter. ISBN: 9780130422132 SKU: 1563035 Note: Any image shown is from a stock photo and is not the actual book. Show more