Matte lipsticks have evolved this far. A new sensation, "Oil-in Matte," that lasts for 12 hours* without drying out. A smooth, balm-like texture and feel that you'll want to wear every day, lasting for 12 hours*. Give your lips the confidence to take a step forward from your true self. MAC XIMAL Vibrant Color MAC's unique technology enables a rich pigment formula that delivers vibrant color and comfortable wear for 12 hours*. MAC XIMAL Ultimate Comfort Formulated with naturally derived organic shea butter, cocoa butter, and coconut oil (moisturizing ingredients)** to provide intense hydration. A melting first impression that overturns the concept of matte lipstick, followed by an amazing fit. Stress-free comfort unique to oil-in matte. MAC XIMAL Shades Artist-selected shades that bring out your maximum charm. You're sure to find a striking color that makes a statement. MAC XIMAL Conscious Beauty Packaging made from environmentally friendly recycled plastic. Signature vanilla scent [Product Features and Characteristics] ・Vibrant color lasts for 12 hours* ・Comfortable to wear for 12 hours* ・Smooth, balm-like texture ・Contains naturally derived organic shea butter, cocoa butter, and coconut oil (moisturizing ingredients)** ・Environmentally friendly recycled plastic container ・Signature vanilla scent *12-hour makeup longevity (color retention) data obtained. (Brand research. Effects may vary from person to person.)** Shea butter (shea butter), cocoa butter (cocoa butter), coconut oil (coconut oil) How to use 1. For long-lasting beautiful results, first apply MAC Prep + Prime Lip to your lips. 2. Apply lipstick to your lips. Using the #318 Retractable Lip Brush allows you to draw more precise and beautiful lines, such as the lip line.