PERMANENT LIQUID COLOR Wella Color Charm's packaging utilizes a color-coded tonal family system, making shade selection easy! Liquid Permanent Hair Color time tested formulations ensure consistent, predictable results. Liquifuse Technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance for a more pleasurable coloring experience. CHOOSE LIQUID COLOR FOR QUICK, FULL-HEAD SERVICES, EASY BOTTLE APPLICATION AND RELIABLE RESULTS Wella colorcharm Permanent Liquid Color saturates and fuses with the hair to deliver a TRUE-TO-TONE color that is exceptionally fade resistant.Liquid Color provides a vibrant palette without boundaries with 62 easily intermixable shades to express your creativity. Long-lasting, fade resistant results with Liquifuse technology Excellent gray coverage covers the most resistant grays Economical 1:2 mix ratio Vibrant palette without boundaries in neutral, ash, gold, warm and red shades Up to 60% more conditioning than the leading competitor Up to 43% more shine (vs. untreated hair) Gentle floral fragrance Deep conditioning WARNING The sale and use of this product is intended for licensed professionals only. Use by non-licensed persons may result in unsatisfactory performance. Salons Direct Canada will not be held responsible by anyone who buys and/or use this product in breach of this warning. Hair color related products, such as demi-permanent colors, permanent colors, toners, peroxides and bleaches may cause allergic reactions, which in rare instances can be severe. Conduct hypersensitivity and allergic patch test 48 hours prior to each application. Read and follow instructions carefully. These products must not be used on eyelashes or eyebrows. To do so may cause blindness. Wear suitable gloves. Keep out of reach of children.
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