DESCRIPTION : The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial TimesWhy is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do. PRODUCT DETAILS : ISBN : 9780141033570 BY (AUTHOR) Kahneman, Daniel PUBLISHER : Penguin Books Ltd PUBLICATION DATE : May 10, 2012 COUNTRY OF PUBLICATION : United Kingdom IMPRINT : Penguin Books Ltd LANGUAGE : English AGE : Tertiary Education PRODUCT FORM : Paperback / softback DIMENSION : 198 mm x 129 mm WEIGHT : 351 g PRODUCT CATEGORY : Health, Relationships & Personal development Society & Social Sciences