Hunch: Turn Your Everyday Insights into the Next Big Thing

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DESCRIPTION : 'This brilliant little book is sure to inspire the next new meaningful product or company' - Ivy Ross, VP Design, GoogleWhere will your next big idea come from? Analy zing hard data? A corporate brainstorming session? Customer focus groups? Or closer to home?Successful entrepreneurs don't wait for proof that their idea will work. They learn to trust their gut and go.In Hunch, bestselling author and business adviser Bernadette Jiwa shows you how to harness the power of your intuition so you can recognize opportunities others miss and create the breakthrough idea the world is waiting for. She explores inspired hunches, from one that led to the launch of the breakout Goldiblox brand, to another that helped a doctor reduce infant mortality around the world.Filled with success stories, reflection exercises and writing prompts, Hunch is the indispensable guide to embracing your unique potential and discovering your own winning ideas. PRODUCT DETAILS : ISBN : 9780241290965 BY (AUTHOR) Jiwa, Bernadette PUBLISHER : Penguin Books Ltd PUBLICATION DATE : June 01, 2017 COUNTRY OF PUBLICATION : United Kingdom IMPRINT : Penguin Books Ltd LANGUAGE : English AGE : General PRODUCT FORM : Paperback / softback DIMENSION : 198 mm x 129 mm WEIGHT : 129 g PRODUCT CATEGORY : Economics, Finance, Business & Management Health, Relationships & Personal development Society & Social Sciences Show more