DESCRIPTION : THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail. But most of those failures are preventable.The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.Now is the time to think Lean.The Lean Startup changes everything - Harvard Business Review PRODUCT DETAILS : ISBN : 9780670921607 BY (AUTHOR) Ries, Eric PUBLISHER : Penguin Books Ltd PUBLICATION DATE : October 06, 2011 COUNTRY OF PUBLICATION : United Kingdom IMPRINT : Portfolio Penguin LANGUAGE : English AGE : Tertiary Education PRODUCT FORM : Paperback / softback DIMENSION : 234 mm x 153 mm WEIGHT : 437 g PRODUCT CATEGORY : Economics, Finance, Business & Management
