Every day, we all have to make decisions. Many decisions do not have a significant impact on our lives, but sometimes they are about a lot, even everything. And some of our decisions are so crazy that we can hardly believe them in hindsight. But how does the decision-making process actually work and what influences it? Why do we decide one way today – and completely differently tomorrow? Do women make decisions differently than men? Are spontaneous decisions better than those that are thoroughly thought out? And if so, why? In the first part of the book, the author addresses (not only) the questions mentioned above and seeks answers to them, while in the second part, he offers specific practical techniques and methods that can facilitate the decision-making process for readers. He also identifies typical mistakes we make when making decisions and shows how we can avoid them next time. Several tests will also help to better understand our own goals and thus make decision-making easier. This is a very practical and entertainingly written book not only for those who have problems with decision-making. Jochen Mai is an economic journalist and private consultant in the areas of social media, corporate blogs, employer branding, and communication on social networks. He also teaches at universities. His blog karrierebibel.de won an award in 2009...
