Cold Processed Styling Paste

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Add subtle shape and natural-looking volume with this silky exclusive-to-goop styling paste—the latest from the brand cofounded by hairstylist and certified trichologist Helen Reav ey. Made with nourishing ingredients to help support scalp health—the linchpin of shiny, healthy hair, according to Reavey—such as meadowfoam seed oil and candelilla wax, the paste deposits the prettiest matte finish that’s flattering on any hair texture. (It’s also free of silicones, petrolatum, and other fillers commonly found in conventional hair styling products, which can build up on the scalp and cause hair to look lifeless.) Smooth it through damp or dry hair—it’s beyond brilliant whether you’re going for low-key polished or a roughed-up look. 1.8 fl oz Show more