Sarah Alter has spent over 25 years transforming and growing both Fortune 500 and start up organizations by building and rebuilding both B2B and B@C growth strategies. Her background is global having worked in the US, Europe, and Asia and cross functional having led teams and strategies in Marketing, Sales, Digital Technology, and Customer Service. She has held C Suite and CEO role for such great brands as Staples, Discover and more recently NextUP. Currently, Sarah is serving on two for profit boards and providing Go To Market strategic advice for organizations such as bluSPARC, an EdTech Service Provider and Platform and Automato AI, an AI powered Content Management Platform for marketspace sellers. Sarah has her MBA from Harvard Business School and a BA in Economics from Northwestern.