Sensitive/for all hair types - Exceptionally mild. Ideal for all hair types and anyone with sensitive skin. Our cruelty-free body care range is inspired by the power of plants. Everything is responsibly sourced, and gentle on your hair and skin. ALTER/NATIVE by Suma. Change is in your hands. Massage gently into wet hair. Rinse. For truly excellent hair care follow up with our Clear & Simple conditioner.This product is accredited with Ethical Consumer's Best Buy label. The label is awarded after Ethical Consumer has looked in detail at the environmental and ethical record of both the product and company supplying it.Bottle made from 100% Prevented Ocean PlasticTM collected from coastlines at risk of ocean plastic pollution Sensitive/for all hair typesPart of the product range 'Haircare - Shampoo 400ml'. This product is Vegan.