This shampoo is designed to be used as a pre-wash shampoo, it efficiently removes dirt and odour without damaging the skin or the coat. This shampoo can be combined with all shampoos from Always Your Friends as it enhances their performance. When to use the DEEP CLEANING SHAMPOO Use this shampoo as a pre-wash shampoo. How to use the DEEP CLEANING SHAMPOO Shake the bottle well before use. Get your pet wet using lukewarm water Dilute the shampoo 1:32 (This shampoo is highly concentrated and can be diluted at a 1 to 32 ratio. Use 1 part of shampoo and 32 parts of lukewarm water.) Massage the coat thoroughly with the diluted shampoo Let the shampoo soak in up to 10 minutes to allow the organic aloe vera and extra virgin olive oil to penetrate the coat completely Use the Always Your Friend balsam of choice to continue the treatment Combining the DEEP CLEANING SHAMPOO This shampoo can be used before all shampoos in the Always Your Friends range Additional information Brushing our pets is very important, the correct brush combination is just as important. We recommend the following: Flexible slicker - opens the coat and helps to brush out knots and loose hair. Steel comb - ensures that all loose hair and knots are properly removed. Before brushing, always apply a layer of Daily Brush spray to the coat to protect it against being damaged. Drying your pet after their bath is extremely important. We recommend to use: Microfibre towel Blast dryer Applicable breeds Dogs: All breeds Cats: All breeds Available sizes 250 ml 1000 ml 4000 ml