Aveda Be Curly Shampoo 1000ml is a salon-grade curl-care shampoo from American botanical haircare brand Aveda. The generous 1000ml back-bar bottle delivers a lightweight, plant-rich shampoo specifically formulated for curly and wavy hair — engineered with wheat protein and certified-organic aloe to enhance natural curl pattern, support hydration and reduce frizz. About Aveda Be Curly Aveda is the American botanical haircare brand founded in 1978, internationally celebrated for plant-powered haircare and beauty rituals. Be Curly is its dedicated curl-care line. Key features Specifically formulated for curly and wavy hair Wheat protein and certified-organic aloe enhance natural curl pattern Supports hydration and helps reduce frizz Vegan formula; high percentage of naturally derived ingredients Generous 1000ml back-bar size — exceptional value Who it's for Best for those with curly or wavy hair who want a salon-grade curl-defining shampoo — and a refined choice for fans of Aveda. How to use Apply to wet hair, lather and massage into the scalp and through the lengths. Rinse thoroughly. Follow with the matching Be Curly Conditioner. Suitable for daily use. For external use only; avoid contact with the eyes. Specifications Size: 1000ml Format: Curl-care shampoo Hair type: Curly and wavy hair Brand: Aveda Range: Be Curly