About This All-in-One Volumizing Mascara - This eye mascara promotes healthier, longer, and thicker looking lashes in an instant. It can also be used as a curling mascara that pairs well with makeup. Infused with Vitamin E Serum Benefits - Unlike other mascaras, this mascara for eyelashes is enriched with lash-boosting hydramineral serum to strengthen lashes and deliver mascara volumizing effects. Smudge-Proof - Wear this curling mascara all day long without worry as it is a smudge-free formula that works well with any kind of makeup. It's also great as a mascara for sensitive eyes. Clinical Results - In a clinical study, 82% agreed this volume mascara helps lashes feel stronger, reducing breakage day by day.* *Based on consumer testing of UK women using this eye lash mascara. Skin-Loving Ingredients - This no-smudge mascara contains Oligosaccharides and Hydra-Mineral Complex to strengthen the feel of eyelashes, making for a bold mascara make-up look. Overview Color : Black Product Benefits : Volumizing Special Feature : Smudge-Proof Brand : No7 Item Form : Liquid