WHAT IS BAITFUEL BaitFuel is the next generation of scent technology. BaitFuel ‘s X55 Formula is injected directly into the bait with powerful attractants and taste enhancers that fish bite – cast after cast after cast. HOW BAITFUEL WORKS Developed in a Lab – Proven on the water, BaitFuel is SUPERCHARGED with F.A.S.T. – Fish Active Scent Technology –scientifically engineered to stimulate a fish’s predator instinct. BaitFuel provokes key predator aggression habits in fish stimulating more bites and longer hold times for your bait. Developed in a Lab BaitFuel has been scientifically engineered and tested to provoke optimal predator response in fish. Proven on the Water BaitFuel has undergone extensive research, development and testing in the lab AND on the water to ensure BaitFuel performs cast after cast. Winning Formula 24+ months of research and development by world-class fisheries biologists (who also fish tournaments) went in to developing BaitFuel. Real science by scientists that fish. FUEL EVERY BITE Technology propels our sport at an ever-increasing pace. Faster motors, better graphs, line and lure innovation...all developed to put more fish in the boat. Now, American Baitworks is bringing technology and innovation to the biggest mystery in fishing; SCENT Scent Integrated Baits BaitFuel is integrated into soft plastic to deliver an unbeatable one-two punch bait presentation Science for the Win BaitFuel relies on science...real science and is proven to increase your catch rate Proven bait colors BaitFuel is available in proven bait colors with super-soft and life-like action that fish can’t resist Fish Active Scent Technology F.A.S.T. is the technology behind BaitFuel that stimulates fish predator instinct Scent Cloud Because BaitFuel is water-based, it releases scent easily and mimics the smell and taste of real prey x55 Formula BaitFuel is available soon in our x55 formula designed for bass but will work effectively for other species