An exciting collaboration from Seletti x BIC®The BIC® Lamp reinterprets the legendary BIC® Cristal pen at an oversized 12:1 scale, transforming one of the world’s most iconic everyday objects into a bold lighting statement. Available in the pen’s three most recognisable colours — black, blue, and red.Crafted with materials chosen to mirror the original with incredible precision, while delivering excellent lighting performance, this playful design is classic Seletti: unexpected, witty, and instantly recognisable. PRODUCT INFORMATION Material: PC / HDPEDimensions: 178cm x 16.5cm220-240 V ~ 50 Hz T8 LED 22 WSupplied with UK 3 pin plug2400 Lumen 3000K3m cable length SELETTI x BIC with Mario Paroli BIC BIC began simply – with a vision and a pen. The goal was to create a product that would answer the fundamental consumer need for a smooth, effortless writing tool. But what resulted was so much more: BIC's innovation made the art of writing accessible to all, giving everyone the power of creative expression. Over more than 80 years, BIC has grown from humble beginnings into the simply iconic brand it is today. Passionate about bringing simplicity and joy to people all over the world, BIC continues to reimagine everyday essentials, designing products that are part of every heart and home. MARIO PAROLI Mario Paroli is a contemporary Italian designer whose work sits at the crossroads of memory, irony, and industrial precision. His collaboration with Seletti represents a perfect alignment of vision. Together, they blur the boundaries between art, design, and popular culture, creating pieces that feel both playful and intellectually sharp. Through bold gestures and conceptual clarity, Paroli invites users to reconsider the emotional value of objects they thought they already knew. ABOUT SELETTI Founded in 1964, Italian lifestyle brand Seletti focuses on presenting design projects that showcase the creative characteristics synonymous with Italian excellence. Linking design to pop art in the most charming and irreverent manner, Seletti’s collections blend art with daily life icons.Since its inception, Seletti has always followed its own rules. From iconic lighting and art de la table to statement objects and furniture, Seletti’s collection of irreverent pieces blends art with the everyday and are designed to make life more fun and exciting.Seletti is now led by Stefano and Miria Seletti and has expanded into a range of collections embodying enthusiasm, passion, creativity, and experimentation.Stefano has always believed in reinvention and works with a range of young Italian and international designers to evolve their designs. By also working with people outside of the design world, Stefano can look at the process from new angles, his unconventional and non-academic background lead him to break down barriers and journey towards a ‘new beauty. For Seletti, this is (r)evolution.
