A2 is the poster size that the rest of the print world is built around, the format retail offers, event listings, film one-sheets and gig posters are most often produced at. That matters for a frame, because a poster designed and printed at A2 drops into an A2 frame at exactly the size its artwork was laid out for, with no scaling up into large format or cutting down to fit a notice frame. Buying at A2 means the frame matches the posters a business is already getting printed, rather than forcing the print to match the frame. Black changes how a promotional poster is received. A matt powder-coated border puts a clean, dark edge around bright retail artwork, giving an everyday offer the finished, high-street look that lifts it above a print taped to the glass or held in a cheap clip frame. In a shopfront full of competing messages, that premium framing is part of what makes a passer-by treat the poster as worth a second look, and the powder coat itself is baked onto the aluminium so it holds that matt-black finish rather than scuffing shiny at the edges. Campaigns turn over quickly in retail and entertainment, and the snap mechanism keeps pace with them. A new offer, a fresh film or a seasonal promotion goes up by lifting the four edges open by hand, dropping the poster onto the backing and pressing the edges shut, with the frame never leaving the wall or the window. Because there is no tool and nothing to unscrew, a shop or a foyer swaps its posters in the moments it takes to walk the run, so the display on show is always the current campaign rather than last month's. Two practical things make A2 the workable choice for most walls. First, an A2 frame is light enough for one person to lift and hang without a second pair of hands or a large-format install, so a whole run can go up in an afternoon. Second, the anti-glare PVC cover softens the bright, often sunlit light that shopfronts and foyers throw at a poster, so the artwork stays readable through the glass instead of washing out, and its UV resistance slows the fading a sunny window position would otherwise cause over a season. What Ships in Your Pack 10 x A2 black powder-coated aluminium snap frames with mitred corners 10 x anti-glare UV-resistant PVC cover sheets Wall fixings with pre-drilled holes for portrait or landscape hanging Rolling a Campaign Across Several Sites? For retail chains, cinema groups and multi-site operators, our team can coordinate a larger order and matching black frames across every shopfront and foyer. Let us know how many sites you are fitting and we will help plan the quantities. Call us on 01279460460 or send us your site list for a multi-site order. The Displaysense SFA2B is a pack of ten A2 black poster snap frames with a 25mm powder-coated aluminium profile and mitred corners. A2 format holds a 420mm x 594mm poster, with an overall frame size of 594mm x 420mm x 11mm at 0.95kg each. A2 is the standard size most retail, event and cinema posters are printed at. All four edges snap open and shut by hand, so a poster changes in seconds with the frame left fixed to the wall. An anti-glare, UV-resistant PVC cover keeps the print vivid and legible and slows fading, and each frame hangs portrait or landscape on pre-drilled fixings, with wall fixings supplied. The matt-black border gives a promotional poster a premium edge. Supplied as a pack of ten for a coordinated set of promotional displays across a site or an estate. Suitable for retail shopfronts, cinemas and box offices, gyms and leisure, estate agents, event venues and hospitality. Also available in A2 silver as the SFA2M. Displaysense, UK display product specialists since 1978. Free UK mainland delivery.