Achieve brighter, healthier-looking blonde hair with the BLEACH LONDON Blonde Maintenance Set, a complete haircare routine specially designed for bleached, blonde, and colour-treated hair. This targeted trio works together to neutralise brassy tones, repair damage, and deeply nourish strands for salon-smooth results at home. The set includes a purple shampoo to tone unwanted yellow hues, a strengthening conditioner to reduce the appearance of breakage, and an intensive weekly hair mask that restores hydration and shine. Perfect for maintaining vibrant blonde colour while keeping hair soft, glossy, and manageable. Set Benefits: Neutralises brassy and yellow tones for a cooler blonde finish Ideal for bleached, blonde, and colour-treated hair Helps reduce the appearance of split ends and breakage Deeply hydrates and nourishes dry or damaged hair Enhances softness, shine, and overall hair manageability Includes a complete 3-step blonde maintenance routine Set Contents: BLEACH LONDON Purple Reincarnation Shampoo 300ml – tones blonde hair by neutralising brassy and yellow hues while cleansing product build-up and impurities. BLEACH LONDON Reincarnation Conditioner 300ml – bond-supporting formula with creatine, castor oil, and amino acids to help smooth hair and reduce visible damage. BLEACH LONDON Reincarnation Mask 200ml – intensive 20-minute treatment enriched with hydrolysed wheat protein, sunflower seed oil, and lactic acid to deeply nourish and restore moisture from root to tip.
