Oway Boho Pomade is a flexible, soft-look styling paste designed to create natural texture, dynamic definition, and piecey separation without stiffness or crunchy buildup. Formulated with biodynamic Eschscholzia (California poppy), organic cornflower, and ethically sourced marula oil, this elasticizing pomade provides light-to-medium pliable control with a natural finish. Ideal for short, tousled styles, effortless undone looks, or defining wavy and curly textures—it softens coarse or frizzy strands while maintaining touchable, weightless movement throughout the day. Key Features: Provides dynamic definition, separation, and touchable, flexible hold Accentuates natural waves and curls while taming unwanted frizz Enriched with softening ethically-produced marula oil and biodynamic Eschscholzia Smooth, residue-free formula leaves hair feeling soft, flexible, and natural Free from parabens, synthetic fragrances, silicones, and harsh sulfates Sustainable Design: Housed in an infinitely recyclable 50ml amber glass jar with an aluminum lid to preserve active plant botanicals and eliminate single-use plastic waste. Net Vol: 50ml / 1.7 fl. oz. Paraben Free / Certified Biodynamic & Organic Botanicals / Cruelty Free / 100% Vegan Directions Warm a small amount between your palms and work through dry or slightly damp hair from mid-lengths to ends, or lock-by-lock to create desired texture and separation. Top Tip: For extra softness and sculpting power on wavy or frizzy textures, mix a small drop of Oway Glossy Nectar into the pomade in your hands before applying. Brand Oway (Organic Way) is the world’s first professional hair care line powered by zero-mile biodynamic botanicals, grown without synthetic fertilisers or pesticides on their 50,000sqm Ortofficina farm in Bologna, Italy. Committed to 100% agricosmetics, Oway replaces synthetic chemicals with organic hydrolates, essential oils, and raw plant extracts. All formulas are packaged exclusively in infinitely recyclable amber glass and aluminum containers to protect ingredient vitality while reducing environmental impact. Ingredients Aqua/Water/Eau OZ, Sorbitan Stearate ND, Hydrogenated Olive Oil Stearyl Esters ND, Ceteareth-25 ND, Acrylates Crosspolymer-3, Limonene ND, Eschscholtzia Californica Flower/Leaf/Stem Extract BD, Centaurea Cyanus Flower Extract O, Sclerocarya Birrea Seed Oil FT, Vitis Vinifera (Grape) Seed/Skin/Stem Extract ND, Citrus Aurantium Dulcis (Orange) Peel Oil EO, Citrus Nobilis (Mandarin Orange) Peel Oil EO, Vanilla Planifolia Fruit Extract ND, Citric Acid ND, Sodium Benzoate, Potassium Sorbate, Linalool ND. (BD) Biodynamic Active Ingredient / (O) Organically Grown Ingredient / (FT) Fair Trade Ingredient / (EO) Essential Oil / (ND) Naturally Derived Ingredient / (OZ) Ozonated Water
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