It is a patented, amazing departure from conventional lipsticks and lip colors. This lipSense is versatile in that you can mix shades to create a number of effects. This unique product is waterproof and does not smear off, rub off or budge off. WHAT IT IS LipSense® Long-Lasting Liquid Lip Color is the SeneGence hallmark product, and the one that made us famous! WHAT IT DOES LipSense® provides waterproof lip color that won’t smear, rub, or kiss off for 4-18 hours! It’s available in a variety of texture finishes, including matte, shimmer, and frost, that can be worn individually or mixed for custom effects. STEP 1: SHAKE the LipSense® Lip Color like you mean it STEP 2: CLEAN your lips and pat dry STEP 3: APPLY color on lips in single, fluid motion. No swiping. Let dry STEP 4: LAYER it on two more times. Let each layer dry STEP 5: GLOSS it over with LipSense® Moisturizing Glossto seal the color. Reapply throughout the day* STEP 6: REMOVE any color mishaps or at the end of the day with Ooops™* *LipSense® Moisturizing Gloss & Ooops™ is sold separately BENEFITS Waterproof Transfer-resistant Lasts 4-18 hours Easy application FORMULATED WITHOUT Parabens Sulfates Mineral oil Gluten Phthalates Silicones Formaldehydes Animal byproducts Ingredients: Alcohol Denat., PPG-20 Methyl Glucose Ether, Acrylates Octylacrylamide Copolymer, Isostearyl Alcohol, Silica, Alumina, Fragrance(Parfum), Hypericum Perforatum Flower/Leaf/Stem Extract, Isodonis Japonicus Leaf/Stalk Extract, Paeonia Suffruticosa Root Extract, Tilia Cordata Flower Extract, Hydroxypropylcellulose, Benzoic Acid, Butylene Glycol, Water/Aqua/Eau, Citronellol, Benzyl Benzoate, Limonene, Red 7 Lake (CI 15850), Red 22 Lake (CI 45380).TV