225 x 295 mm, 208 pages Hong Kong, China (Chinese & English-language) Bimonthly Publisher: Gengli Lin Editor-in-chief & design director: Nicole Lo Creative director: Yukit Lai Each themed edition of BranD showcases brand work and design. An excellent reference publication for anyone working in commercial or brand-based design, as well as those working in graphic design more generally. Plus, it often features innovative print finishing techniques. This latest edition is devoted to toys and explores designers’ unspoken quest for purity, consumers’ burgeoning interest in ‘emotional value’, and asks, ‘How can we make design more fun?’ Inside, readers can explore an inventory of toys, noting both their material composition and the personal connections their creators have with them. Elsewhere, an interview with sculptor Nicolas Julien delves into the creative process behind his charming clay animals, and photographer Tatsuya Tanaka shares the story of shooting and staging his miniature photographic compositions. Plus, a guide to the best toy shops from Korea to the UK, a selection of toy collectors unbox their archives, and many more features and interviews exploring our innate interest in toys and play. brandmagazine.com.hk
