This hi-hold gel sculpts and shapes hair – for a shiny, radiant finish that isn’t flaky or sticky. BENEFITS: Hold Shine Brushable HOW TO USE: Work a small amount through damp hair and style with fingers or a brush. Let dry for a structured, sleek shape. KEY INGREDIENTS: Polyacrylate-2 Crosspolymer: This multi-talented polymer is the Bb.Gel secret. It has four distinctive elements that make it a sublimely balanced, super-modern polymer: Methacrylic Acid provides strong hold (which keeps everything in place) C1-C4 alkyl (meth)acrylate gives it superior spreadibility (and means it’s never sticky) Silicone side chains provide shine and softness without added weight or build-up Hydrophobic chains condition and leave a soft, natural finish (for excellent brushability) Bb.Products are free from parabens, phthalates, mineral oils, and formaldehyde. Cruelty Free