This course teaches how to use LinkedIn to build a network of professionals which can be use in finding clients for your business and to promote your services.This course is made up of two hours online training. Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology. Course Contents Hour 1:1. Linkedin Marketing BasicsIn this topic you will cover: 1.1 Overview1.2 Pricing1.3 LinkedIn As A Search Engine1.4 Your LinkedIn Profile - Part 11.5 Your LinkedIn Profile - Part 21.6 Your LinkedIn Settings - Part 11.7 Your Linked In Settings - Part 21.8 Your Personalized LinkedIn URL1.9 Your Company Page1.10 Your Newsfeed1.11 Importing Your Contacts1.12 Making New Connections1.13 Accepting Invitations1.14 Managing Notifications1.15 Posting Written Content1.16 Posting Audio and Video1.17 Your SSI Ranking1.18 Participation in Groups1.19 Creating Groups1.20 ConclusionHour 22. Linkedin Marketing AdvancedIn this topic you will cover: 2.1 Overview2.2 Deciding On A Target Market2.3 Upgrades and Categories - Part 12.4 Upgrades adn Categories - Part 22.5 Understanding and Using In-Mail2.6 Attraction Vs. Cold Messaging2.7 Who Viewed Your Profile2.8 Optimizing Your Posts2.9 Optimizing Your Engagement2.10 Accepting New Requests - Part 12.11 Accepting New Requests - Part 22.12 Using Sales Navigator - Part 12.13 Using Sales Navigator - Part 22.14 Inviting New Connections - Part 12.15 Inviting New Connections - Part 22.16 Posting Company Branded Content2.17 Posting Your Company's Job2.18 How to Look for A Job On LinkedIn2.19 How to Look for a Client On Linkedin2.20 Conclusion
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