Intense black formula can be layered without flaking for extravagant volume & lift. The artist inspired, unique clover shape brush grips lashes from root to tip separating and defining while conditioning ingredients visibly promote lash strength over time for smudge and transfer proof wear. Key Benefits: • 2X Volume & Length: Immediately increase lash length & volume 2X while promoting lash strength • 3X Curl & Lift: Instantly curls & lifts lashes root to tip with ultra rich specialized black & magenta pigments • 24HR Buildable Wear: Buildable for continuously layering without flaking throughout the day for extravagant volume and lift Key Claims: • Promotes Stronger, Healthier Lashes • 24-hour Long wear • Flake-proof wear • Transfer-proof wear • Smudge-proof wear • Humidity-proof • Ophthalmologist Tested • Suitable for Sensitive Skin • Safe for Contact Lens Wearers *Based on trainer technician clinical evaluation Consumer Claims: • Buildable All Day • Easy to remove • Mascara immediately builds visible volume & lengthens lashes • Mascara feels lightweight & comfortable • Mascara brush does not tug at lashes & immediately coats lashes from root to tip • Mascara immediately makes my eyes look more awake & wide open *In a US consumer study of 31 subjects
