CBUM Isolate Protein is 100% micro-filtered, grass-fed whey protein isolate formulated by 6x Mr. Olympia Classic Physique champion Chris Bumstead in partnership with RAW Nutrition. Each serving delivers 25g of protein with minimal calories, fat and carbs — no concentrate filler, no compromise. The "Itholate" name is a signature of CBum's own: his natural speech cadence turns "isolate" into "itholate," and the name stuck. Informed Protein certified and third-party tested for label accuracy and banned substances — every tub is 100% authentic and perfect for post-workout recovery, lean muscle building, and anyone chasing that champion standard every day. STATS (depending on flavor):120 - 140 Calories 1 - 3g Fat1 - 3g Sugar3 - 4g Carbohydrates Who Is This For?CBUM Itholate is for athletes who want the most macro-efficient protein available and don't want to guess at what's in it. The Informed Protein certification means the label is independently verified — 25g protein is actually 25g, not 22g with added amino spiking. The grass-fed isolate source appeals to athletes who care about where their food comes from, not just macros, and it fits a cutting or recomposition phase without any padding. For Chris Bumstead fans and classic physique athletes, it's also the most direct way to fuel like the man himself. Who Is This NOT For? ✗ Budget-focused buyers — at 25 servings per tub, this is a premium product ✗ Hard-bulk athletes who need calorie density — at 120-140 cal/serving, this is built for leanness, not a surplus ✗ Vegans or vegetarians — dairy-derived whey protein isolate ✗ Anyone with severe dairy allergies — derived from milk ✗ Under 18 — not intended for use by minors 25 SERVINGS
