CHI Ionic Permanent Shine Color Systems. Confidence has never been so easy with coloring. CHI Ionic Permanent Shine Color is the easiest and most reliable color line that you can imagine! There is no guesswork with complicated formulations because the formula is already pre-mixed for you in the CHI Ionic Color Tube! Key Benefits:• Longer lasting color with unparalleled shine• Richer more vibrant reds• Sensational true brunettes• Fiery coppers• Pre-mixed Coverage Plus for 100% gray coverage• Exceptional High Lift Blondes for up to 5 levels of lift and deposit• Ammonia Free
