Where does sensitive tooth pain come from?Receding gums and damage to your enamel can expose thousands of microscopic channels which lead to your tooth's nerve centre.When your teeth make contact with something hot, cold or sweet, sensations are carried down these channels directly to the nerves, causing pain.Open tubules are the pathway to sensitivity pain.Blocked tubules protect against pain from sensitivity.How does Colgate® Sensitive Pro-Relief™ Multi Protection work?It works by plugging the channels that lead to sensitive tooth nerves, to block the pain.With regular use, it builds a long-lasting protective barrier that acts like a seal against sensitivity.This toothpaste provides instant and lasting relief and with regular brushing helps: Fight Cavities. Remove Plaque. Promote Gum Health. Strengthen Enamel. Remove Surface Stains. Freshen Breath. Sensitive teeth may indicate an underlying problem that may need prompt care by a dentist if pain persists.NO COLGATE TOOTHPASTE CONTAINS SUGAR.This product contains Sodium Monofluorophosphate 1.1% w/w (equivalent to 1450 ppm F). Directions For instant relief, apply directly to each sensitive tooth with finger tip and gently massage for 1 minute, up to twice daily. For lasting relief, apply to a gentle toothbrush making sure to brush all sensitive areas. Brush twice daily. Do not swallow. Rinse with a small amount of water. Ingredients:Calcium Carbonate, Water, Sorbitol, Arginine, Bicarbonate, Sodium Lauryl Sulphate, Sodium Monofluorophosphate, Flavour, Carmellose Sodium, Sodium Bicarbonate, Tetrasodium Pyrophosphate, Titanium Dioxide, Benzyl Alcohol, Sodium Saccharin, Xanthan Gum.
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