Whether you're a jewellery maker, potter, designer, illustrator, maker, or any other kind of creative small business owner or entrepreneur, this workbook was made for you. It includes over 120 pages of information, worksheets, tools and ideas, and combines strategic business planning with practical daily productivity. Who is the Creative Business Workbook for? Creative small business owners Product-based businesses (physical or digital) Makers, artists, and designers Creative side hustlers Those growing a hobby business or full-scale brand Anyone who thrives with structure that still allows for flexibility What's inside? The Workbook Section Written and designed by creative small business owners (The MyClayCo Team 😊) for creative small business owners, this workbook will guide you through the many facets of running a business: Vision & Mission – Clarify why you do what you do and what success means to you Market Analysis – Understand your ideal customer, analyse your competitors and find your niche or position in the market Finance Review & Planning – Know your numbers and plan for growth Product Development – Review product ideas and plan and prepare for future products Sales Channel Strategy – Explore selling on your website, Etsy, markets, wholesale, and more Diversification Ideas – Think beyond products: workshops, YouTube, memberships, and more Marketing Deep Dive – Includes social media, email marketing, branding, SEO and keywords, product photography, reviews, and collaborations Growth Strategies – Explore scaling, sustainability, and smart business moves Throughout the workbook, you’ll be guided to the Preppamint Printables library on the Preppamint website (free for workbook owners through the end of 2026) with bonus tools like pricing guides, collection planning worksheets, savings goal trackers, and more. Extras we're sure you'll love Free access to Preppamint’s library of Printables at www.preppamint.com Hand-drawn illustrations that you can leave uncoloured for a minimalist vibe, or colour them in as a mindful way to unwind Motivational quotes sprinkled throughout We know first hand that building a creative business isn’t one-size-fits-all. This workbook meets you where you’re at and helps you move forward with your own rhythm.
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