What It IsThis color-safe, pH-optimized shampoo with the patented K18Peptide helps reduce excess hair cuticle swelling during washing to help prevent frizz, preserve color + enhance shine. Scalp microbiome-friendly and gentle enough to use every time you cleanse. Engineered for frequent or daily washing. What It Does Cleanses while smoothing the hair surface: Effective yet safe cleansers break down and remove dirt + oil for optimal nourishment and manageability. Designed for daily use: pH-balanced formula doesn't disrupt the hair fiber or scalp environment and is safe to use daily if needed. Creates the ideal foundation for healthy hair: This formula was engineered to create an optimal clean canvas without any fillers to coat or disrupt the hair and scalp equilibrium. Fortifies, softens and detangles hair while helping to protect against damage from daily mechanical styling, UV-rays, and environmental stressors, while the K18Peptide helps to replenish hair from damage that occurs during washing. Defends against damage: Shields against UV rays, environmental aggressors, and daily styling damage until your next wash (studied up to 3 days.) Strengthens + reduces breakage: Fortifies hair's exterior lipid barriers to make hair more resilient and resistant to damage. Prevents color-fade while enhancing shine: pH-optimized formula minimizes excess cuticle swelling during washing and protects against oxidative damage, which can accelerate color loss and dull hair. Replenishes protein lost while cleansing: to maintain hair health and strength. Softens, smooths, and detangles: without film-forming silicones or waxes that can build up over time, weighing hair down. What Else You Need to Know Less is more formulation delivers a superior clean without compromise. Optimized pH keeps the cuticle closed during washing and protects hair's natural moisture levels for a smoothing hair result. Plant-derived surfactants create high foaming + cleansing power without being harsh or leaving buildup behind on hair or scalp. K18Peptide works as a protective shield to reduce protein loss that can occur during washing to keep hair feeling soft, strong, healthy and clean. How To For Stylist Use1. Use for higher frequency washing like multiple wash services or clients with less buildup.2. Massage into hair, focusing on scalp.3. Thoroughly rinse.4. Repeat as needed. For Client Use1. Safe to use every time you wash.2. Massage into hair, focusing on scalp.3. Thoroughly rinse.4. Repeat as needed. IngredientsWater (Aqua) (Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl 2-Sulfolaurate, Sodium Lauryl Sulfoacetate, sh-Oligopeptide-78, Panthenol, Glycerin, Sodium Phytate, Guar Hydroxypropyltrimonium Chloride, Disodium 2-Sulfolaurate, Caprylyl Glycol, Caprylhydroxamic Acid, Benzoic Acid, Citric Acid, Sodium Hydroxide, Fragrance (Parfum), Limonene.
