Evo Gluttony Volumising Shampoo is a lightweight, sulfate-free volumising shampoo formulated to gently cleanse while building real body and texture into fine, flat, or limp hair. This isn't the kind of volumising shampoo that just makes lofty promises on the label - Gluttony actually uses protein and film-forming agents to coat and physically thicken each strand, delivering noticeable fullness from the very first wash. Hydrolyzed quinoa strengthens hair from within while locking in colour vibrancy, making this an especially smart pick for fine, colour-treated hair that needs body without breakage. The result is hair that feels genuinely lighter, fuller, and easier to build on — whether you're air drying or blowing it out. Part of the Evo Volume family, designed to volumise and build body in fine, limp, colour-treated hair. Pairs best with Bride of Gluttony Volumising Conditioner. Who It's For Fine, thin, or limp hair Flat hair that loses volume quickly Colour-treated hair that needs body without compromising vibrancy Anyone wanting more lift and fullness from their shampoo Suitable for all hair types Key Ingredients Hydrolyzed Quinoa: A plant-derived protein that penetrates the hair shaft to strengthen and protect, while helping retain colour vibrancy and reduce breakage. VP/DMAPA Acrylates Copolymer: A film-forming polymer that coats the hair to add thickness and body — the mechanical workhorse behind the volumising effect. PEG-12 Dimethicone & Trideceth-9 PG-Amodimethicone: Lightweight conditioning agents that add slip, shine, and manageability without weighing fine hair down. Panthenol (Pro-Vitamin B5): Moisturises the hair shaft for improved softness and shine while supporting overall hair condition. Methyl Gluceth-20: A humectant that draws and holds moisture in the hair without creating heaviness. Sulfate-Free Cleansers (Sodium Lauroyl Methyl Isethionate): Gently remove excess oil and buildup without stripping colour or over-drying fine hair. Texture Lightweight lathering shampoo that rinses clean without residue or heaviness. Scent Profile Top Notes: Citrus, Blackcurrant, Fruity Green Heart Notes: Floral, Fresh Overall: Bright, fruity, and fresh - clean without being sterile. How to Use Wet hair thoroughly Lather Gluttony Shampoo through hair and scalp Rinse. Repeat if needed. Follow with Bride of Gluttony Volumising Conditioner for maximum body and fullness How to Build a Volume Routine For serious lift and lasting body: Gluttony Volumising Shampoo Bride of Gluttony Volumising Conditioner Root Canal Volumising Spray (applied to damp roots pre-blowdry) Even just the shampoo and conditioner duo makes a visible difference. Add the styling steps when you want to go the extra mile. Why MASC Recommends This At MASC, Gluttony is our go-to recommendation for anyone whose hair sits flat no matter what they try. It's one of those rare volumising shampoos that actually delivers — not through smoke-and-mirrors marketing, but through a straightforward formula that physically builds body into the hair strand. The sulfate-free formula means it won't strip colour either, which is a big deal for guys who colour-treat or highlight their hair and need volume without fading. Pair it with Bride of Gluttony for a proper volume duo that you'll notice within a week. Frequently Asked Questions Will this weigh my hair down? No. Gluttony uses lightweight film formers and protein rather than heavy conditioning agents, so it builds body without adding weight or greasiness. Is this good for colour-treated hair? Yes. Sulfate-free cleansers protect colour, and hydrolyzed quinoa actively helps lock in vibrancy and reduce fading. Can I use this if I don't have fine hair? Absolutely - it works on all hair types. It's just especially effective for those with fine or limp hair who want more body. What should I pair with this for best results? Bride of Gluttony Volumising Conditioner is the perfect follow-up - it continues the volumising work without undoing the lift. For styling, Root Canal Volumising Spray would be a next step in the routine. Is it vegan and cruelty-free? Yes. Evo is PETA-accredited cruelty-free, and Gluttony is vegan. Free from sulfates, parabens, and gluten.
