Achieve softer, more manageable brows with the LashOriginals Brow Serum. This lightweight, water-based formula helps condition brow hairs while making them easier to shape and style. 5 mL. Apply once daily to clean, dry brows. LashOriginals Brow Serum Powered by Keratin, Biotin, and Peptides, the formula supports the appearance of healthier-looking brows while improving flexibility and control during styling. With its fast-absorbing texture, it fits seamlessly into your routine—whether used on its own or as part of your daily brow styling. Why You'll Love It Helps soften and condition brow hairs Makes shaping and styling easier Infused with Keratin, Biotin, and Peptides Water-based and lightweight formula Patch test before first use. Fast-drying and non-greasy How to Use Apply once daily, at any time of day. Use on clean, dry brows. Brush through the brows using the applicator, following the natural shape. Allow the product to dry before applying other brow products. Use consistently for best results. Full routine: how to apply a brow serum, before or after makeup, and the mistakes that waste a tube. When to Use Can be used once a day, at any time that suits your routine. Apply to clean, dry brows and allow the serum to dry fully before applying other brow products. Formula Details This serum shares the same water-based, prostaglandin-free base as our lash serum and adds Hydrolyzed Keratin alongside Biotin and Peptides, in a formula designed for daily use on brow hair. This water-based formula is designed for regular use as part of your brow care routine. Patch test before first use. Warning Before Use For external use only. Avoid contact with eyes. Do not apply to irritated or damaged skin. Do not share the applicator. Keep out of reach of children. Discontinue use if irritation occurs. If symptoms persist, seek medical advice. Full ingredient list (INCI) Aqua, Butylene Glycol, Glycerin, Propanediol, Phenoxyethanol, Hydrolyzed Keratin, Betaine, Panthenol, Sodium Hyaluronate, Aloe Barbadensis Leaf Juice, Ethylhexylglycerin, PPG-26-Buteth-26, Biotin, Glucose, Urea, PEG-40 Hydrogenated Castor Oil, Fructose, Hydrogenated Starch Hydrolysate, Sodium PCA, Sodium Benzoate, Citric Acid, Potassium Sorbate, Glycine, Glycolic Acid, Hydrolyzed Wheat Protein, Lactic Acid, Lysine, Malic Acid, Sodium Glutamate, Tartaric Acid, Arginine, Oleanolic Acid, Biotinoyl Tripeptide-1. PEG-40 Hydrogenated Castor Oil is listed in the published INCI as a solubiliser. What's inside — and why Keratin — the structural protein brow hair is made of. Coating each hair in hydrolysed keratin helps smooth the cuticle, so brows look smoother, more defined and better groomed over repeated use. Biotin — a B-vitamin (B7) commonly associated with hair and nail condition. In this formula it supports the appearance of fuller-looking, healthier-looking brows by conditioning the existing hair. Peptides — short chains of amino acids that are listed among the ingredients in this cosmetic brow-conditioning formula. Not inside: no prostaglandin analogues (the class of ingredient used in prescription-style lash serums), no parabens — a cosmetic, condition-based approach rather than a hormonal one. What to expect With regular use, the serum helps condition existing brow hairs for a softer, more groomed appearance. Individual results vary. FAQ What can I expect? The serum helps condition existing brow hairs for a softer, more groomed appearance. Apply to clean, dry brows and brush through with the spoolie. Individual experiences vary. Will it help over-plucked brows? The serum conditions existing brow hairs and supports a fuller-looking appearance. It cannot replace missing brow hairs. Can I wear makeup over it? Apply to clean, dry brows. Allow the serum to dry fully before applying brow makeup. Can I use it after microblading? Follow your microblading artist’s aftercare instructions and do not apply the serum to skin that is still healing. Ask your artist or healthcare professional when to resume brow products. Is it the same as the lash serum? Same philosophy, different build: the brow formula and applicator are designed for skin coverage along the brow line. How much is in one tube? Each tube contains 5 mL of serum. Apply as directed. What if I have sensitive skin? Individual sensitivities vary. Patch test before first use and discontinue use if irritation occurs. Can men use it too? Yes — the formula and application are the same regardless of gender; it's simply a brow-conditioning serum. Do I need to stop using it once I see results? Continue using the serum as directed if it suits your routine. It conditions existing brow hairs; appearance can vary between people, and lasting results are not guaranteed. How is this different from brow serums that contain prostaglandins? Our published ingredient list contains no prostaglandin analogues. This formula is intended for cosmetic conditioning of existing brow hairs, not to change hair growth. Can I use it if I'm pregnant or breastfeeding? As a general precaution with any cosmetic active, ask your doctor or pharmacist before starting a new product while pregnant or breastfeeding. Will it interfere with brow tinting? Do not assume compatibility with brow tinting products or freshly treated skin. Follow your tinting professional's aftercare instructions and ask when to resume brow serum. Related reading Safety and usage guide: patch testing and precautions Do brow serums actually work? What the evidence says Best eyebrow serum in Australia (2026 guide) Do lash and brow serums actually work? Ingredient glossary: what every ingredient does, plus the full INCI lists Pairs with: Lash & Brow Serum Duo