This comprehensive shampoo approaches cleansing as a critical first step towards healthier, shinier hair. Developed to support both the scalp and the hair fiber, the sulfate-free formula removes buildup without stripping moisture while helping create an optimal environment for stronger, fuller hair over time. A revitalizing complex of vitamins, minerals, and botanical extracts helps energize the scalp while a densifying complex featuring baobab proteins and a ceramide analogue reinforces the hair fiber. Conditioning botanical oils leave hair soft, supple, and noticeably glossier after every wash. With continued use, hair feels more resilient, looks thicker, and maintains natural movement without heaviness. After a four week study, 91% said their hair had more body and volume and 66% said their hair had less breakage. INSIDE THE FORMULA Revitalizing Fortifying & Stimulating Complex: helps energize the scalp and boost hair health Baobab Proteins & Ceramide Analogue: help strengthen the hair fiber for visibly fuller hair Arginine: supports hair vitality while helping reinforce weakened strands Camellia, Moringa & Shea Oils: nourish, soften, and enhance shine without weighing hair down Alpha-Bisabolol: helps soothe and comfort the scalp
