Why you'll love it A professional Framesi Smoothing System smoothing shampoo Smooths and controls frizz Salon-quality Framesi (Italian professional) care Leaves hair soft, healthy-looking and manageable Part of the Framesi Smoothing System range Salon-quality smoothing care. Framesi Smoothing System Shampoo Step 1 400ml is a professional shampoo that smooths and controls frizz, leaving it soft and healthy-looking. What it does for your hair Part of Framesi's Smoothing System range (trusted Italian professional care), this shampoo smooths the cuticle to tame frizz and boost shine. Use as part of the matching range for best results. (Product details were limited in the source, so this is written from the Framesi range, worth a quick check against the pack.) How to use it Apply to wet hair, work into a lather, then rinse. Follow with the matching conditioner. Who it's for This one's for anyone wanting smoothing care from Framesi. We've been perfecting colour, blow-dries and styling for clients in Codsall for years, and a good, targeted routine makes a real difference to how hair looks and feels. Build your routine Find a suitable wash in our shampoo collection, explore more across our hair products, or browse our shop by brand pages for your favourites. Free UK delivery on all orders.