Style without sacrifice. Hold without stiffness. Hair that feels as good as it looks. KEVIN.MURPHY FREE.HOLD is the salon-grade styling paste that gives you effortless control and natural shine — conditioning your hair as it styles, leaving it soft, thicker, and touchably healthy. This is freedom in a jar. For All hair types seeking natural shine, flexibility, and medium hold. Perfect for anyone wanting touchable texture, natural control, and a healthy, glossy finish. What It Does Provides flexible, medium hold with movement Adds natural shine for a polished, healthy look Creates a thickening effect and texture Conditions and lubricates the hair and scalp Leaves a smooth, glossy finish without residue When to Use Use anytime to style, shape, or refine — great for daily use on damp or dry hair. How to Use APPLY. TREAT. STYLE. Work a small amount between your palms and apply evenly through damp or dry hair. Shape and style as desired. Key Ingredients Lanolin Wax — Softens and smooths while providing moisture and natural lubrication for hair and scalp. Carnauba Wax — Adds structure and fullness while enhancing shine. Yerba Mate — A powerhouse of antioxidants, amino acids, and vitamins that boost hair thickness, vitality, and strength. Formula Medium hold, flexible finish Natural shine — never greasy or stiff Vegan Cruelty-free Free from sulfates, parabens, and mineral oils Made in Australia Why You'll Love It Because FREE.HOLD gives you total control without compromise — flexible, touchable style with a natural shine and the nourishing benefits your hair deserves. Available at Curious Salons in Calgary and online across Canada.
