Marc J. Ventresca Yasser BhattiCambridge University Press, 3/31/2018EAN 9781107188976, ISBN10: 1107188970Hardcover, 282 pages, 23.5 x 15.6 x 1.9 cmLanguage: EnglishIn light of growing discourse on 'frugal innovation', this book offers novel approaches to innovation based on extensive empirical research. The study complements a decade of scholarly attention on frugal innovation by taking a research-based approach to innovation in resource-scarce and complex institutional contexts. The findings suggest that concepts such as frugal, reverse, jugaad, social, grassroots and inclusive innovation in fact represent heterogeneous assemblies of innovation for social, environmental and economic value. The conceptual framework invites attention to more plural sources and elements in the study of models of innovation to inspire further research in the fields of strategy, innovation, entrepreneurship, economic sociology and development studies. The design framework offers models, metrics and competencies for practitioners and policymakers to identify, evaluate and design frugal innovations. The comprehensive view of frugal innovation demonstrates how firms can implement globally competitive strategies by pursuing innovation for humanity to improve lives for everyone, everywhere.Part I. Models of Frugal Innovation1. Outline of the context, literature and methodology2. Conceptualising innovation – Model 13. Conceptualising innovation under constraints – Model 2Part II. Towards a Theory of Frugal Innovation4. Integrative results and theory development5. Test of models using secondary cases6. Emerging concepts in innovation7.  Implications for research, practice and policyPart III. Tools for Practice and ResearchAppendix A. Toolkit to identify frugal innovationsAppendix B. Core competencies from the frugal innovation labAppendix C. Detailed research methodology and designReferencesSelect Bibliography.
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