Fudge Luminizer Moisture Boost Shampoo 250ml is a sulfate-free, colour-preserving and moisture-boosting shampoo from the British professional hair-care brand Fudge. Powered by lightweight micellar oils, argan oil and abyssinian oil, the gentle formula cleanses without stripping while delivering 48 hours of hydration, locking in colour and adding instant shine to dry, damaged or colour-treated hair. About Fudge Professional Fudge is a British professional hair-care brand founded in 1995 with a salon-first philosophy. A long-standing favourite among colourists and stylists alike, Fudge offers salon-grade colour care, styling and treatment products at accessible prices — beloved for its punchy pigmented Cool Brunette and Clean Blonde lines. Key features Sulfate-free formula: kind to colour-treated hair Argan and abyssinian oils: nourish and add shine Lightweight micellar oil technology: gentle yet effective cleansing 48-hour hydration: long-lasting moisture for dry hair Colour-preserving: locks in colour vibrancy Instant shine boost Who it's for Best for those with dry, dull, damaged or colour-treated hair who want a gentle, hydrating, sulfate-free shampoo — perfect for daily use and supporting healthier-looking, shinier hair. How to use Wet the hair thoroughly under warm water. Apply a small amount to the palms and lather gently into the scalp. Massage in circular motions and work the lather through the lengths. Rinse thoroughly with warm water. Follow with the matching Fudge Luminizer Conditioner for best results. Specifications Size: 250ml Format: Sulfate-free moisturising shampoo Hair type: Dry, damaged, colour-treated Brand: Fudge Professional Range: Luminizer
