Product Description: Our hydrating vitamin B5 infused GEL POMADE combines the best properties of gels and water-based pomades to create a new hybrid styling medium. GEL POMADE goes in light and smooth. It provides a sculptable precision that will dry into the hair and harden for an all day, stay-in-place hold. Hold strength is determined by the amount of product used and the amount of water in your hair during application. It also works well as a base. Some users mix or “cocktail” this product along with our CLASSIC, BLACKTOP, or FIBER POMADE for precise holds on the sides or to add volume with a light blow dry. GEL POMADE is especially good for thickening and enhancing volume with thinner hair. It'll also enhance curls if crunched into the hair. And just like our other hair finishing products, it’s water-reactivatable and conveniently rinses out. Ingredients: WATER (AQUA), POLYQUATERNIUM-69, CARBOMER, TRIETHANOLAMINE, PVP (FIRMING AGENT), VP/VA COPOLYMER (FIRMING AGENT), PANTHENOL (PRO-VITAMIN B5), SORBITOL (SUGAR BASED), DMDM HYDANTOIN, PEG-40 HYDROGENATED, METHYLISOTHIAZOLINONE, IODOPROPYNYL, BUTYLCARBAMATE, TETRASODIUM EDTA Directions: For best results, apply to damp (towel-dried) hair. We do not recommend applying to dry hair since GEL POMADE dries faster than our other hair styling products.To use as a strengthening base for other hair styling products such as our CLASSIC POMADE, FIBER POMADE, or MATTE POMADE PASTE, apply a small amount to the hair, style, then blow dry. Add additional product once GEL POMADE has dried and finish styling hair. Doing this allows you to have more a more precise and increased hold for styling while adding volume and structure to your hair style.GEL POMADE is water-based, but it does take a bit more effort when washing out with just water since it hardens into the hair rather than over it; we recommend using shampoo to make it easier to wash out, especially if using in combination with other hair styling products.
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