Product Overview The ICONIC London Grip & Blush Duo pairs two makeup-skincare hybrids for a primed, perfected base and a dreamy, soft-focus flush of colour. The Underglaze Grippy Primer creates a dewy, glass-skin canvas and locks makeup in place for up to 12 hours, while the Soft Touch Buildable Blurring Blush delivers a buildable, airbrushed flush that blends like a cream and sets like a powder. Together, they create a complexion that looks glazed, blurred and effortlessly ICONIC — with no patchiness, fading or heaviness. What's Included Underglaze Grippy Primer (27ml): A PDRN-infused bouncy water-gel primer that uses glaze-to-grip technology to instantly glaze skin and lock makeup in place for up to 12 hours. Soft Touch Buildable Blurring Blush (5g): A hybrid cream-to-powder blush available in four shades — Fridays, Shady Lady, Teddy Bear and Grape Juice — that blends seamlessly for a soft-focus, airbrushed flush of colour. Key Benefits Up to 12-Hour Makeup Hold: The Underglaze Grippy Primer acts like a magnet to keep makeup in place, reducing creasing, fading and patchiness throughout the day. Glaze-to-Grip Technology: A 2-in-1 primer formula that delivers a dewy glass-skin finish and a flexible, lightweight grip in a single step. Soft-Focus Airbrushed Finish: The Soft Touch Blush blurs the appearance of skin texture for a seamless, filtered effect — with no flat finish, patchiness or heaviness. Buildable Colour: The blush formula is designed to mix, layer and blend — from a sheer, natural flush to a bold pop of colour. Makeup-Skincare Hybrids: Both products are powered by active skincare ingredients to hydrate, smooth and improve the skin's appearance as you wear them. Key Ingredients Plant-Derived PDRN (Primer): A next-generation skin-rejuvenating ingredient that helps to visibly improve the skin's appearance. Hyaluronic Acid (Primer): Hydrates and plumps the appearance of skin for a dewy, refreshed look. Niacinamide (Primer): Helps to refine and smooth skin texture for a more even, perfected base. Vegan Collagen (Blush): Helps to smooth the skin's appearance for a pillowy-soft finish. Hyaluronic Acid (Blush): Helps to hydrate and plump the skin's appearance. Ceramides (Blush): Supports the skin barrier for comfortable, all-day wear. Squalane (Blush): Renowned for its nourishing and skin-softening benefits. Blush Shades Fridays: A cool baby pink — cute, fun and playful. Shady Lady: A soft mauve rose — cool, effortless and a bit spicy. Teddy Bear: A warm peachy rose — soft, sweet and cosy. Grape Juice: A deep berry pop — fresh, juicy and vibrant. How to Apply Shake the Underglaze Grippy Primer and apply a few drops to clean skin, blending in with your fingertips. Wait 60 seconds for the glaze-to-grip technology to activate, then continue with your base makeup as usual. Once your base is done, apply the Soft Touch Buildable Blurring Blush to the apples of the cheeks using fingertips or a brush. Tap and blend for a soft-focus flush, then build and layer to your desired intensity. Buff into skin for a smooth, seamless, airbrushed finish. Suitable for all skin tones.
