The Gufram Bocca sofa, designed in 1970 by Studio 65, is perhaps one of the most celebrated and recognizable objects in the world of design. Known internationally as the “red lips sofa,” it embodies the spirit of Pop Art and Radical Italian Design, blending sensuality, irony, and functionality in a single piece. Its elegant simplicity has granted it a place in the permanent collections of leading institutions, including the Fondation Louis Vuitton, the Centre Georges Pompidou in Paris, and the Design Museum in London. More than a piece of furniture, BOCCA® is a cultural symbol that invites us to embrace creativity without limits. Design, Craftsmanship, and Materials Made entirely of soft polyurethane and upholstered in high-quality removable fabric, the red lips sofa combines visual impact with practical use. Its sculptural form is the result of innovative processes that allowed Studio 65 to transform surreal inspiration into a functional seat. Every curve of the Bocca sofa is designed to communicate charm and playfulness, transforming, like any Gufram home decor, your living spaces into stages where design becomes an emotional experience. Hand-finished with precision, the sofa is not only a masterpiece of aesthetics but also a durable furnishing element. An Icon of Pop and Radical Design The original and most iconic version is the striking red edition, a version full of versatility that allows interior designers and collectors to adapt the piece to different contexts, from bold contemporary homes to eclectic hospitality spaces. It is often enjoyed in combination with other Studio 65 x Gufram creations or juxtaposed with pieces from Gufram low and coffee tables and other avant-garde collections, creating a dialogue that enriches every environment with layers of design history. A Timeless Statement Piece Loved by collectors, architects, and design enthusiasts across the globe, the Studio 65 Bocca continues to inspire admiration. Its playful yet elegant design has made it a recurring presence in exhibitions, magazines, and cinematic sets. More than a designer statement couch, the Bocca embodies the revolutionary desire of Radical Design to merge art and everyday life. Owning the Gufram lips couch means adding to one’s home not just a sofa, but one of Gufram most iconic products: a timeless piece of cultural heritage that remains as relevant today as it was at its creation.