About Product IPSA Liquid Foundation e SPF25 PA++ Hydrating Liquid Foundation for Radiant, Natural-Looking Skin Experience the comfort of a serum-like foundation with IPSA Liquid Foundation e, a lightweight liquid foundation that seamlessly blends into the skin to create a finish that goes beyond bare skin. Designed to enhance natural transparency while covering pores and uneven skin tone, it delivers a smooth, luminous complexion that lasts throughout the day. Using IPSA's advanced light-enhancing technology, the formula creates pathways for light to pass through the skin, helping to blur imperfections while maintaining a fresh, natural appearance. Key Benefits Lightweight, serum-like texture Covers pores and uneven skin tone naturally Enhances skin translucency and radiance Smooth, fresh, second-skin finish Long-lasting comfortable wear Provides hydration throughout the day Helps protect against blue light exposure SPF25 PA++ daily UV protection Non-comedogenic tested Allergy tested Natural Coverage with Lasting Transparency Unlike heavy foundations that mask the skin, IPSA Liquid Foundation e works with your complexion to create a naturally perfected look. It helps: Blur visible pores Minimize uneven skin tone Maintain a natural skin-like finish Enhance brightness and clarity Preserve a fresh, radiant appearance Water-Fresh Comfort Technology The innovative formula creates a sensation of water bursting onto the skin, delivering: Lightweight wear Smooth application Lasting hydration Comfortable all-day performance The result is skin that feels fresh, breathable, and beautifully hydrated. Hydrating & Protective Ingredients Acetylated Hyaluronic Acid Helps retain moisture Supports soft, supple skin Improves skin comfort throughout wear Blue Light Protection Technology Helps shield skin from blue light exposure Supports healthier-looking skin during daily digital device use Ideal For Normal skin Combination skin Dehydrated skin Dull or uneven skin tone Those seeking natural-looking coverage Fans of lightweight foundation textures How to Use Apply after skincare and makeup primer. Dispense an appropriate amount onto the back of your hand. Blend evenly across the face using fingers, a brush, or a sponge. Build coverage where needed while maintaining a natural finish. Why You'll Love It IPSA Liquid Foundation e combines skincare-inspired hydration with natural coverage to create smooth, radiant skin that looks effortlessly beautiful. Its breathable texture, blue light protection, and light-enhancing technology make it ideal for everyday wear.