The JOHN FRIEDA Blonde+ Repair System offers a specialized treatment tailored for blonde hair, aimed at reversing damage from regular bleaching, dyeing, and heat styling. Featuring Bond Building Plex technology, this range works to establish new bonds within the hair and enhance its integrity. The Pre-Shampoo Treatment serves as the initial phase in a comprehensive three-step regimen. Advantages: The washing procedure can severely harm hair, primarily due to excessive water absorption. To combat this, John Frieda has created a groundbreaking pre-shampoo treatment that forms a protective barrier against moisture, allowing the benefits of the formula to penetrate. This treatment not only repairs but also fortifies and safeguards hair from future harm. As a result, the outer hair appears softer while the inner structure becomes more robust and hydrated. When followed through all three steps, users can achieve hair that is 200% stronger.
