Joico Moisture Recovery Shampoo A gentle cleanser designed to restore hydration to parched, damaged hair. This moisturising shampoo removes buildup whilst locking in essential moisture for softer, more manageable strands. Who It's For / What It Solves If your hair feels brittle, looks dull, or struggles with frizz and breakage, this shampoo addresses the root cause: moisture loss. Ideal for those with dry, damaged, or chemically-treated hair that needs gentle cleansing without further dehydration. Key Benefits Cleanses without stripping away natural moisture and oils Restores elasticity and bounce to limp, fragile hair Leaves strands noticeably smoother and more resilient Helps reduce frizz and flyaways for a polished finish Who It's Best For Best suited to dry, dehydrated, or damaged hair—including colour-treated or heat-styled hair. Works well for all hair types that need intensive moisture support, from fine and delicate to thick and coarse textures. How to Use (Quick Guide) Wet your hair thoroughly, apply a small amount to the scalp and roots, and massage gently into a lather. Rinse well with cool water to seal the cuticle and enhance shine. Follow with a matching conditioner for best results. Use daily or as needed. Why Buy from Charlie's Hair & Beauty Family-run since 1986 Authentic stock Fast UK delivery
