WHAT IT IS A cleansing shampoo microdosed with the patented K18PeptideTM. Powerful yet non-stripping formula is designed with an optimized pH that is safe enough for everyday use. WHAT IT DOES Cleanses while smoothing the hair surface: Effective yet safe cleansers break down and remove dirt + oil for optimal nourishment and manageability. Designed for daily use: pH-balanced formula doesn’t disrupt the hair fiber or scalp environment and is safe to use daily if needed. Creates the ideal foundation for healthy hair: This formula was engineered to create an optimal clean canvas without any fillers to coat or disrupt the hair and scalp equilibrium. WHY IT WORKS Less is more formulation delivers a superior clean without compromise: Optimized pH keeps the cuticle closed during washing and protects hair’s natural moisture levels for a smooth hair result. Plant-derived surfactants create high foaming + cleansing power without being harsh or leaving buildup behind on hair or scalp. K18Peptide works as a protective shield to reduce protein loss that can occur during washing to keep hair feeling soft, strong, healthy and clean. HOW TO USE : Engineered for frequent, everyday washing1. Gentle enough to use every time you wash.2. Massage into hair, focusing on scalp.3. Thoroughly rinse.4. Repeat as needed.
