Our two gentlest formulas and a soft kids brush. For small mouths and the parents brushing them. Why Peg Paste? Your child's enamel is 97% hydroxyapatite. Peg Paste is made from that same mineral. Most toothpaste cleans the surface and stops there. Hydroxyapatite goes further, filling the microscopic gaps daily acid leaves behind. Backed by clinical studies In human research, hydroxyapatite matched fluoride for caries prevention in a one-year randomised trial in children¹, and remineralised enamel across multiple trials in a 2024 meta-analysis². We use micro-hydroxyapatite, not nano. Larger particles, stronger human evidence, closer to the form enamel already takes. ✓ 0% Fluoride · Sulphates · Parabens · Synthetic sweeteners · Artificial colours✓ Under 15 ingredients, all with purpose✓ Verified by Dr Cate, our Chief Dental Officer. Australian made and owned✓ Vegan, Halal certified, family owned✓ Hydroxyapatite made in Portugal under an ISO 9001:2015 certified system Why these two formulas Kids reject toothpaste for two reasons: it's too strong, or it tastes wrong. Natural Mint is the mildest mint we make, and the one most children take to without a fight. Flavour Free has no mint and no flavouring at all, for the child who objects to the taste of toothpaste itself. Same micro-hydroxyapatite in both. What's the ritual Natural Mint or Flavour Free, morning and night. Two minutes each time. Supervise young children while brushing and encourage them to spit rather than swallow. What's inside Natural Mint · PumpGentle and mildly cool. One-handed, which helps when you're brushing someone else's teeth. Flavour Free · TubeNo mint, no flavour. For the child who objects to toothpaste itself. Soft Kids ToothbrushSmall head, soft bristles.
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