Simple Ingredients. Purposeful Formulation. Beautifully Clean Laundry. We believe every ingredient should earn its place. Our powdered laundry detergent is thoughtfully crafted with plant-derived and naturally sourced ingredients that work in harmony — lifting dirt, freshening fabrics, and tackling everyday laundry messes without unnecessary fillers or harsh chemicals. Concentrated cleaning power means less detergent per load, so one batch goes a long way. What's Inside & Why It's There Sodium Carbonate — A natural, powerful cleaning booster that enhances the detergent's ability to break down dirt and grease. Sodium Bicarbonate — Gently neutralizes odors while providing mild cleaning and deodorizing support. Sodium Citrate — Softens hard water by binding with minerals that interfere with cleaning, so the formula works effectively even in mineral-rich water. Sodium Borate — Softens hard water and helps keep dirt suspended in the wash water, so it rinses away cleanly rather than redepositing on fabrics. Sodium Coco Sulfate (SCS) — A gentle, plant-derived surfactant that lifts dirt, oils, and grime from fabrics — effective without being harsh. Sodium Percarbonate — An oxygen-based brightener that helps whiten fabrics and break down organic stains and odors. Fragrance — A fresh, beautiful scent that makes laundry day a little more enjoyable. Simple Ingredients. Powerful Clean.
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