Lead GenerationObjectives: This course teaches you techniques to use the power of Lead Generation as a part of your Marketing Strategy. Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology. Unit Contents: 1. Lead Generation EssentialsIn this topic you will cover: 1. Lead Generation Essentials1.1 9 Lead Generation Tools1.2 How To Create A Landing Page Using LeadPages1.3 10 Ways To Start Capturing Leads1.4 6 Lead Generation Strategies for Local and Offline Business1.5 Understanding The Types of Leads1.6 How To Capture Leads Using Exit Pops1.7 How To Use ActiveCampaign1.8 How To Turn Leads Into Customers1.9 Social Media Lead Generation1.10 Lead Generations Sales Funnel(Example) 2. Lead Generation MasteryIn this topic you will cover: 2. Lead Generation Mastery2.1 Overview2.2 Bribe Offer2.3 How To Create A High Converting Landing Page2.4 Creating Follow-Up Emails2.5 Buying Email Solo Ads2.6 Generating Leads Through Facebook2.7 Ad Swaps2.8 Ad Words2.9 The 100Commission2.10 Adding Your Offer to Other People's Thank You Page2.11 Joining Give Away Events2.12 Search Engine Optimization (SEO)2.13 How to Optimize Your Lead Generation2.14 How to Monetize Your Mailing List2.15 How to Write Profit Pulling Emails