Loreal LUO Color

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WHAT IT IS Multi-reflective permanent haircolor. WHAT IT DOES A fresh alternative to traditional permanent haircolor, LUO®COLOR with nutrishine technology delivers multi-reflective results, illuminating hair’s natural dimension while providing shimmering coverage of up to 70% white hair. A wide variety of shades (including pastels) provides unlimited creativity and a truly “different” taste in color. The pearlescent crème gel provides up to 2½ - 3 levels of lift. WHAT ELSE YOU NEED TO KNOW Easy mixing & application with either an applicator bottle or shaker/brush. Show more