L'Oréal Professionnel Blond Studio 7 Lightening Platinium Plus Paste is a professional lightening paste designed to lift hair by up to 7 levels.Ideal for achieving clean, controlled blonde results, its rich formula helps deliver even lightening while supporting precision application. Who It’s For / What It Solves Created for professional colourists who need reliable, high-performance lightening. It helps lift natural or previously coloured hair while providing the control required for a wide range of blonde services, including highlights, balayage and full-head lightening. Key Benefits Lifts hair by up to 7 levels for bright blonde results. Rich paste texture allows precise, controlled application. Suitable for multiple lightening techniques, including foils and freehand work. Professional formula designed for even, consistent lift. Who It’s Best For Best suited to professional salon use on clients seeking blonde transformations, highlights, balayage or high-lift lightening services. How to Use (Quick Guide) For professional use only. Mix with the recommended L'Oréal Professionnel cream developer following the manufacturer's instructions. Apply using the chosen lightening technique, monitor processing carefully and rinse thoroughly before continuing with the desired colour service. Why Buy from Charlie’s Hair & Beauty Family-run since 1986 Authentic stock Fast UK delivery