Love Potion Grape Potion Improved Formula – Brazilian Formaldehyde-Free Grape Keratin Straightening Treatment with Grape Seed Oil, Vitamin Complex & B-Complex for Intense Shine and Cuticle Sealing, 33.81 fl oz (1 L)

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This advanced formula is designed to deliver an incredibly beautiful straightening result while simultaneously nourishing and protecting the hair fiber. Grape seed extract and the vitamin complex work synergistically to seal cuticles, enhance mirror-like shine, and promote smooth, aligned strands with natural movement and vitality. The improved formula offers enhanced performance for a more brilliant, long-lasting finish without the use of harsh chemicals, making it ideal for professionals and informed home users seeking a safer, more elegant straightening solution. Compatible with all hair types, from naturally curly and volumized to chemically treated strands. Key Benefits and Features Grape Seed Extract Infusion: Rich in antioxidants and essential fatty acids that nourish the hair fiber, seal cuticles, and promote a smooth, radiant finish. Vitamin C and B-Complex Enriched: Vitamin C brightens and protects against oxidative stress, while the B-complex strengthens strands and supports healthy hair metabolism from within. Formaldehyde-Free Formula: Delivers professional straightening results without the use of formaldehyde, offering a safer, gentler alternative for both stylist and client. Intense Cuticle Sealing: Advanced active ingredients close and seal the cuticle layer, locking out humidity and locking in shine for long-lasting smoothness. Beautiful Natural Straightening: Produces an incredibly aligned, straight finish with natural movement and body — never stiff, flat, or weighed down. Brilliant Shine Enhancement: Grape-derived actives impart a luminous, mirror-like gloss that enhances the natural beauty of all hair colors. Ingredients Highlights Vitis Vinifera (Grape) Seed Oil: Rich in linoleic acid, vitamin E, and antioxidants; deeply nourishes, seals cuticles, and protects against environmental damage while adding brilliant shine. Behentrimonium Methosulfate: Gentle, salt-free cationic conditioner derived from rapeseed oil; detangles, softens, and enhances smoothness without buildup. Cetrimonium Chloride: Cationic conditioning agent that reduces static, improves wet combing, and contributes to silky, manageable texture. Cetearyl Alcohol + Ceteareth-20: Emulsifying and conditioning system that provides a creamy, luxurious texture and smooth application. Citric Acid: Gently balances pH levels to maintain a healthy scalp and hair environment while enhancing shine. Acid Violet 43: Toning agent that neutralizes unwanted yellow and brassy tones, keeping the finish fresh and bright. Paraffinum Liquidum: Lightweight emollient that provides slip, smoothness, and a glossy surface finish. Allergen Warnings and Cautions: Professional use only. Always consult a professional hairstylist before applying transformative hair treatments. Perform a strand test and touch test to assess fiber resistance and color fading before full application. Do not apply if the scalp is irritated, injured, or sensitive. Not recommended for pregnant or lactating women. Keep out of reach of children. Avoid exposing the packaging to direct sunlight and intense heat. Do not ingest. In case of ingestion, seek medical attention immediately. If product comes into contact with eyes, rinse thoroughly with plenty of water. If irritation occurs, discontinue use and consult a physician. This product should only be used for its intended purpose. Love Potion Cosmetic is an iconic Brazilian brand that has earned its reputation worldwide for delivering professional-grade hair straightening, reconstruction, and deep repair treatments. Born from the expertise of Brazilian cosmetic chemists and dermatologists, the brand is now trusted by salons across more than 25 countries for its innovative, formaldehyde-free formulas that combine powerful actives with gentle, safe technology. FAQ How is the Grape Potion Improved Formula different from the original version? The improved formula features enhanced grape seed extract concentration and an optimized vitamin complex (B-complex + vitamin C) for superior shine, cuticle sealing, and overall straightening performance while maintaining the formaldehyde-free, safe formulation. How long do the straightening results typically last? With proper post-treatment care, the smoothing and straightening effects can last between 4 to 8 weeks, depending on hair type, porosity, and maintenance routine. Can Grape Potion be used on color-treated or bleached hair? Yes. The formula is safe for chemically processed hair, including color-treated, highlighted, and bleached strands. A strand test is always recommended before full application to assess compatibility. Is the application process the same as traditional keratin treatments? The process is similar: wash and dry the hair, apply from mid-lengths to ends, leave on for 40 to 60 minutes for maximum absorption, rinse thoroughly, then blow-dry and flat iron in fine sections at 180-190°C for best results. Discover the complete Love Potion Collection for professional Brazilian haircare treatments, masks, and keratin systems to build your ideal hair restoration routine. Transform your hair with the natural power of grape and Brazilian innovation — add Love Potion Grape Potion Improved Formula to your cart today and rediscover brilliantly smooth, radiant, beautifully aligned strands. Disclaimer: For external use only. Patch test before use and discontinue use if irritation occurs. Individual results may vary. Product packaging may be labeled in Portuguese. Our Brazilian-brand products are sourced in Brazil and are regularized with ANVISA (Agência Nacional de Vigilância Sanitária), Brazil's national health authority, under the applicable regulatory framework for each product category. ANVISA regularization applies to the Brazilian market and is not equivalent to U.S. FDA approval. See our full Disclaimers & Important Information. Show more